It's the Asterisk, Stupid*

This sign has irked me for the past few years whenever I drive past it. Finally I snapped a quick photo with my phone. (Click to enlarge, sorry about the poor image quality, etc.) You may not know from the sign, but it’s a used car dealer. Of course. You expect a used car dealer to use an asterisk, don’t you? It’s a cliché. This one uses a bracketed “o.a.c.” for the same purpose. Here’s what we say (oh, but here’s what we actually mean).